Primary wordmark
Logo Assets / Outlined SVG
Outlined logos for sample proofs.
The live SVG marks no longer depend on text nodes, installed fonts, or browser font substitution. Use these files for vendor proofing while the final typography decision stays open.
Visible assets
Five marks, each with a fixed job.
Short mark
Numeric symbol
Product lockup
Formal identity
Asset list
Send the mark that matches the print job.
File
Best use
Print note
Status
assets/logo-lane4.svg
Chest print, tee, jacket, site navigation.
Use 90-120 mm wide for first apparel sample.
Outlined
assets/logo-l4.svg
Cap, hip, thigh, zipper pull, social avatar.
Use 45-75 mm wide depending on object scale.
Outlined
assets/logo-4.svg
Alternate swim mark, side print, campaign code.
Use only when the product already has LANE4 context.
Outlined
assets/logo-lockup.svg
Back print, hangtag, packaging, editorial graphic.
Keep breathing room around the 1994 center line.
Outlined
assets/logo-formal.svg
Footer, about copy, invoice proof, brand document.
Not the default product print for Drop 01.
Outlined
Color proof
Two inks. No accent color in Drop 01.
Dark charcoal on greige, natural, ash, or off-white bodies.
Off-white on black or charcoal apparel, swim caps, and briefs.
Vendor handoff
Attach the assets, but still ask for proof.
Do not trace screenshots
Use the SVG file directly, then ask the vendor for a placement proof before print.
Confirm production format
Ask whether they need AI, EPS, PDF, PNG, or a specific artboard size for final work.
Regenerate after final type approval
These are sample-stage outlines. If the brand font changes, the path assets must be rebuilt.